Personal Branding Strategies to Attract Your Ideal Clients on Autopilot
Personal Branding Strategies to Attract Your Idea Clients on Autopilot
Wouldn’t it be amazing if you could generate consistent, repeatable sales from your online business… on autopilot?
When we launched our personal brand, we had no audience… no influence… and no clue where to start. What we DID know is that we wanted to create a business that worked FOR us… even when we didn’t.
In other words, a business that leveraged automation and systems to attract, capture & convert our ideal clients and customers… rather than requiring us to spend hours a day on social media, posting in groups and sending messages to strangers… always wondering where that next sale would come from.
In this video we're going to show you the automation, systems and strategies we used to grow a global, seven figure personal brand with over a dozen streams of income… using our rejection-free profit system, working just a few hours a week on our laptops, without having to prospect a single person.
Want to learn how to create a profitable social media presence and start generating more leads, sales and signups online? In this free masterclass we're sharing the exact 5-Step Blueprint we followed to go from social media nobodies (with no audience or influence!) to hitting $300K in sales with our personal brand in just 10 months.
The best part? We did it all by working just a few hours a week on our laptops: without complicated launches… filling our calendar up with one on one services… or hanging out on social media all day sending messages to strangers on the internet.
We break it all down for you inside our Repeatable Revenue Masterclass. You can reserve your seat now by clicking on the button above, or just click here.
We want you to close your eyes for a minute and imagine what it would feel like to wake up each morning to an Inbox full of leads, sales and signups that came in to your business while you were sleeping.
Or to go on vacation with your family… completely unplug from social media… and come back to find you’ve made enough sales while you were away to cover the cost of the entire trip.
AND… we want you to imagine what it would feel like… not just have one-time buyers… but to have an engaged audience of raving fans who LOVE you, because you have impacted their life in such a powerful way. Fans who are eager to buy and do business with you… pulling out their credit cards for ANYTHING you sell or recommend, because they trust you that much.
Imagine, turning your business into a machine that actually works for you 24/7 so you can spend your time doing more of the things you love, with the people you love in the places you love… connecting with the people in your community, connecting with your clients…. Enjoying time away from your business guilt-free, and stress-free….
And then actually enjoying the time you spend on social media, and showing up authentically instead of constantly stressing about how you or where you’re going to get that next sale.
That is the kind of business we set out to create when we launched the Global Freedom Community. And that is the power of a personal branding strategy that relies on systems and automation, rather than on your own time, energy and effort.
So how do you do it? Let’s break it down:
Attract Your Ideal Clients on Autopilot | Attraction Systems
First, you need the systems in place to attract your ideal clients, customers and teammates on social media, so you can stop prospecting and spend your valuable time talking to the people who are already interested in what you have to offer.
Imagine… instead of spending your day sending messages out to total strangers, you spend your time responding to the people who are engaging with your posts and reaching out to YOU, directing them to where they can buy or signup.
This comes down to having a value driven posting strategy that helps your ideal clients or customers solve their problems, pain points & struggles.
So how do you automate it?
We do this by creating ONE piece of high value content each week, usually a video, that we then use to create all our other value-driven posts for the week.
This blog post you're reading right now is one of them! We’ll then take the video from this post and use it to create Instagram reels, IGTVs, videos on Facebook, carousels and even long form caption posts all geared toward providing value to our ideal clients and customers.
By following this less is more strategy you can get off the content-creating hamster wheel, create higher quality content in LESS TIME, and reach more people with your message without feeling like you are always having to come up with new ideas for what to post.
We then use our favorite social media scheduling tool, Meet Edgar, to recycle our most popular content and repost it — keeping our social media accounts full of engaging content our audience loves. We love Edgar because it does all the heavy lifting for you. Just load your content into the program, tell it how often you want that content to repeat, and on what schedule, it takes care of the rest. This leaves us free to focus on that ONE high quality piece of new content each week.
Attract Your Ideal Clients on Autopilot | Calls to Action
Each piece of content has one goal: to capture the attention, time & information of our ideal clients or customers… and bring them deeper into our eco system.
We use calls to action in our content to encourage people to take the next step with us, whether that’s to go from viewer to follower or subscriber, to join our email list, or to making a decision to buy or enroll.
Our favorite call to action is to share valuable free resources we give to our audience in exchange for their name and email address. This builds our email list, which is where 97% of our business sales and signups come from.
If you want to dive deeper into that… check out this video.
So how do you automate it?
We use Canva to create high quality free downloads, and Kajabi to create automated funnels that capture and convert.
We have 3-5 freebies that we use consistently in our business… some that we created 3-4 years ago that still bring us leads every single day.
We then use our funnels and automated email follow up series to convert email subscribers into sales and signups on autopilot. That way, when someone is ready to buy… whether it’s on day 1 or day 100… our business is still top of mind, and we are the go-to resource they think of.
What This Looks Like in Real Life
So how does this fit together, and what does it look like in real life?
It starts with our social media content. We focus on that one high quality piece of content each week, and automate the rest.
Every piece of content has a call to action, with the ultimate goal being to drive viewers to one of our freebie funnels, where they then join our email list.
Our freebie funnels contain micro offers — small, low priced products or programs people can buy directly from the freebie thank you page. This converts roughly 10% of our new email subscribers into customers right away. Creating a ton of positive cashflow in our business, while also giving our new customers a wonderful experience with our business and brand, building that know, like & trust.
No matter what niche you’re in, we believe EVERYONE should have a micro offer that they connect to their freebie. It is the easiest way to create cashflow QUICKLY, while working on your other business goals… whether that’s driving people to your signature program, coaching services, or even your network marketing team.
Not everyone is ready to take that big of a step with you right away. They may NEVER be ready! But having a micro offer funnel allows you to profit off the people who aren’t ready to take that next step yet… and ultimately, this leads to more sales and signups down the road.
Once someone’s on your email list, the sky is the limit. You continue to nurture them with automated email series, and social media content, so that they start to see you as the go-to resource in your niche, and when they’re ready to buy… YOU are the person they think of.
This is where all of your other income streams and offers fit in.
Bringing It All Together
We tried to give as much value as possible in this video, but if you want to dive deeper I want to invite you to join us for our free Repeatable Revenue Masterclass. Inside this 60 minute training we share all 5 phases of our profit system… showing you how to attract, capture, nurture, convert and upgrade your ideal clients and customers on autopilot… so you can create repeatable revenue in your business, working just a few hours a week.
This is the exact blueprint we followed to go from social media nobodies to hitting 300K in sales with our personal brand in just 10 months. You can reserve your seat by clicking on the big purple button below!
Our Six Figure Blueprint Starter Guide – Learn More
Ready to level up your business, but unsure of where to start? With so many strategies out there for building your business online, the shiny object struggle is real, friend!
Let us take the guesswork out of the equation and show you the exact blueprint we used to take our dreams and turn them into a profitable online business!
Profitable Social Media Posting Plan for Facebook, Instagram & Stories – Learn More
Are you ready to show up, get seen, and start generating more sales on social media?
Inside this powerful resource we share our exact social media posting plan (with a sample schedule!) for Facebook, Instagram and Stories... giving you a rinse-and-repeat strategy you can start using to generate more likes, comments, leads & sales today!
FREE TRAINING: Go Behind the Scenes of the Personal Branding Strategy We Used to Go from Social Media Nobodies to Multiple Six Figures in 10 Months – Learn More
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Create a Great Day!
Kathy & Jordan