How Did We Start Our 7 Figure Personal Brand from Scratch? | Real Personal Branding Examples
How Did We Start Our Personal Brand from Scratch? Real Personal Branding Examples
When we started our personal brand, we had no audience… no influence… and no clue where to start. We had an idea, but we didn’t how to turn that into a profitable offer, OR find the people who would actually buy it… even if we did.
It took a lot trial, error and testing… and MONTHS of work without a single sale… but we finally figured out a system that would work to help us create consistent, repeatable revenue in our business.
From the moment we made our first sale, to the moment we hit 6 figures, was just 8 months. And today we run a seven figure global brand with thousands of clients and customers all over the world.
In this video we're going to take you behind the scenes and show you how we built our seven personal brand from scratch with some real world examples you can use to get started.
Want to learn how to create a profitable social media presence and start generating more leads, sales and signups online? In this free masterclass we're sharing the exact 5-Step Blueprint we followed to go from social media nobodies (with no audience or influence!) to hitting $300K in sales with our personal brand in just 10 months.
The best part? We did it all by working just a few hours a week on our laptops: without complicated launches… filling our calendar up with one on one services… or hanging out on social media all day sending messages to strangers on the internet.
We break it all down for you inside our Repeatable Revenue Masterclass. You can reserve your seat now by clicking on the button above, or just click here.
The first step to launching your personal brand is to do a brain dump. Ask yourself: what have I done for the last few years and enjoyed? What do I love researching and talking about? What am I passionate about? And what are my values? If you could fast forward 3 years from now and have the perfect business, what would that look like? What would you be known for? Imagine you’re invited to speak on a stage in front of hundreds, or even thousands of people… what would you be invited to speak about?
Start Your Personal Brand from Scratch | Narrow It Down
Once you’ve done your brain dump, it’s time to narrow it down: What do you want to be known for? How do you help people? What problems do you help them solve, and what solutions do you provide?
Next? WHO do you help? What kind of people are actively looking to solve those pain points and problems? What are their goals, their dreams, their challenges, their struggles?
If you want to dive deeper into this step… be sure to check out this post, all about how to find your ideal clients and customers!
Start Your Personal Brand from Scratch | Decide on Your Offer
From there… you’ve got to decide: What will you offer? Over time, your business will sell LOTS of things but in the beginning it helps to focus on your END GAME. Ultimately, when someone comes into your eco system and becomes a customer or client, what action do you want them to take? What program, product, or service will you offer them?
It needs to align with who you help, and how you help them.
Start Your Personal Brand from Scratch | Create Your Offer
Once you have your idea, it’s time to get busy creating your offer.
What format is it going to take? Is it a product, or a one on one service? Is it a large, signature course, a mini course, or a micro offer? Inside our Repeatable Revenue Masterclass we show you the secret strategy we used to earn over $88,000 from a small micro offer that we sold for just $17. Don’t forget you can reserve your seat at the link below… GlobalFreedomCommunity.com/FreeTraining
Start Your Personal Brand from Scratch | Market Your Offer
From there, it’s all about MARKETING your offer with a proven content strategy. We cover this more in the masterclass… but every aspect of your business needs to be focused on attracting, capturing and converting your ideal customers and clients, and funneling them toward that offer.
Use free, value-driven content to attract your ideal clients & customers. Then capture their information with a powerful freebie offer, and funnel them toward your paid products and programs.
Take intentional steps to get yourself out there! The more visible you become, the faster you’ll be known! Participate in communities with a similar audience, collaborate with your competitors, offer value and look for opportunities to get your name out there.
Start Your Personal Brand from Scratch | Create a Community
Finally, and this is a huge step, you need to do more than just build an audience. You need to build a community! By having a strong nurturing strategy you won’t just grow your followers… you will build a tribe of raving fans that know, like, trust & love to do business with you.
Start Your Personal Brand from Scratch | Real Personal Branding Examples
When we first launched our personal brand we knew we wanted to be known as the go-to resource for network marketers to grow their business online without confusion and overwhelm. Although we now work with entrepreneurs from hundreds of different industries, the more you can niche down in the early stages, the better. So we focused specifically on reaching network marketers for the first several years of our business.
We focused all of our efforts on funneling our audience into our signature offer, Freedom Seeker University. A course that showed network marketers how to create duplicatable prospecting and recruiting systems online for themselves and their team.
We used freebie funnels to capture our audiences name and email, then directed them to a free training where we then sold our signature offer. In between, we offered small micro products that were very inexpensive, but packed a TON of value. This built know, like & trust with our growing audience, and helped with cashflow when we were first starting out. Even today we sell multiple micro offers every single day on autopilot through our freebie funnels.
We focused on one specific platform for growing our audience, then branched out to the others. We used email marketing and our Facebook group to nurture our audience, and build relationships with our most engaged followers.
We go into this process in much more detail inside our free 60 minute masterclass. The 5 phases we share in this training will show you how to attract, capture & convert your ideal clients, customers and teammates, and create leads & sales on autopilot. Just click on the button below to reserve your seat now!
Our Six Figure Blueprint Starter Guide – Learn More
Ready to level up your business, but unsure of where to start? With so many strategies out there for building your business online, the shiny object struggle is real, friend!
Let us take the guesswork out of the equation and show you the exact blueprint we used to take our dreams and turn them into a profitable online business!
Our Proven Social Media Posting Plan for Facebook, Instagram & Stories – Learn More
Are you ready to show up, get seen, and start generating more sales on social media?
Inside this powerful resource we share our exact social media posting plan (with a sample schedule!) for Facebook, Instagram and Stories... giving you a rinse-and-repeat strategy you can start using to generate more likes, comments, leads & sales today!
FREE TRAINING: Go Behind the Scenes of the Personal Branding Strategy We Used to Go from Social Media Nobodies to Multiple Six Figures in 10 Months – Learn More
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Create a Great Day!
Kathy & Jordan